
FEATURED IN
The first time I heard Macy speak at a conference, I was blown away by her message, her presentation, her mission, but most of all -- her!
JESSICA ZARA / CEO OF COMPANY

let’s MEET JULIANNA
Julianna Fricchione is a technology strategist, public speaker, and change management expert who helps organizations humanize digital transformation. With deep experience leading HRIS implementations, AI readiness assessments, and cross-functional change initiatives,, she brings a sharp strategic lens to the people side of tech.
GET PRACTICAL TOOLS to OVERCOME RESITANCE, INSPIRE TEAMS, and ACCELERATE ORGANIZATIONAL GROWTH.
After an hour with JULIANNA, your audience will have the tools they need to:
Lead change with empathy and clarity — navigating the emotional undercurrents of transformation, reducing resistance, and building trust across their teams.
Embrace AI and technology with confidence — shifting from fear to fluency so innovation becomes an ally, not an obstacle.
Stand out as “unicorn” employees and leaders — combining technical savvy with authenticity, creativity, and people-first leadership to become truly irresistible.
Show up authentically and powerfully — leveraging empathy, humor, and humanity as the ultimate competitive edge in a tech-driven world.
Don’t wait another month to get the tools for achieving your team’s personal and professional goals.

MACY in ACTION
Interested in working with me?
JULIANNA’S KEYNOTE TOPICS
Empathy in the Age of Automation
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation.
Unicorn Energy: How to Shine in a World of Change
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation.
Technology the Great Equalizer
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation.
LATEST ON THE BLOG

Let’s Get Started